LEAP

ux/ui + branding
12 weeks
studio project

flattening the learning curve for budding musicians and beginners.

intro

FLATTENING THE LEARNING CURVE FOR BUDDING MUSICIANS

Music creation software, such as DAWs like Ableton and FL Studio and Grooveboxs like Teenage Engineering's OP-1 can have a pretty steep learning curve. Concepts like music theory are currently taught on platforms such as YouTube or in a classroom setting, but rarely natively within production and music making software.

By talking with users with the intent of learning how artificial intelligence may improve creators process, we found that AI should be used sparingly and in an educational manner.

the BRIEF

Design a Digital + Physical AI-assisted experience for Lenovo's Creator audience.

CONSTRAINTS

-Incorporate AI in some way according to users needs.
-Ensure coherence across physical and digital interactions.

the PROBLEM

Budding musicians can't unleash their full creative spirit because technical and financial barriers are holding them back from greatness and fun.

DESIGN INTENT

Excite users regardless of musical skill level, while maintaining users control over creative desicions.

my role

I collaborated with 3 Industrial Designers as the sole Interface + Brand Designer. As a team, we conducted research such as user interviews together, and had check-ins frequently during the design phase.

THE SOLUTION

a musical sketchbook ecosystem

create all sorts of sounds on the 16-step sequencer.

GET HELP FROM [KARL], YOUR COMPUTERIZED ASSISTANT.

Interactive effect controls.

fun little guys.

LEAP WEBPAGE

TRY IT FOR YOURSELF!

I was able to collaborate with Figma Make to produce working code. Try the website out for yourself!

reflections

physical + digital coherence

Because this project focused heavily on the collaboration between software and hardware design, I learned a lot about the importance of ensuring that both sides are aligned throughout the design process.

Our physical interactions had to align with what was happening on screen, otherwise the user's conceptual model falls apart completely.

LEAP WEBPAGE

TRY IT FOR YOURSELF!

I was able to collaborate with Figma Make to produce working code. Try the website out for yourself!

LEAP

ux/ui + branding
12 weeks
studio project

flattening the learning curve for budding musicians and beginners.

THE SOLUTION

a musical sketchbook ecosystem

create all sorts of sounds on the 16-step sequencer.

GET HELP FROM [KARL], YOUR COMPUTERIZED ASSISTANT.

fun little guys.

Interactive effect controls.

REFLECTIONS

physical + digital coherence

Because this project focused heavily on the collaboration between software and hardware design, I learned a lot about the importance of ensuring that both sides are aligned throughout the design process.

Our physical interactions had to align with what was happening on screen, otherwise the user's conceptual model falls apart completely.

LEAP WEBPAGE

TRY IT FOR YOURSELF!

I was able to collaborate with Figma Make to produce working code. Try the website out for yourself!

intro

FLATTENING THE LEARNING CURVE FOR BUDDING MUSICIANS

Music creation software, such as DAWs like Ableton and FL Studio and Grooveboxs like Teenage Engineering's OP-1 can have a pretty steep learning curve. Concepts like music theory are currently taught on platforms such as YouTube or in a classroom setting, but rarely natively within production and music making software.

By talking with users with the intent of learning how artificial intelligence may improve creators process, we found that AI should be used sparingly and in an educational manner.

the BRIEF

Design a Digital + Physical AI-assisted experience for Lenovo's Creator audience.

CONSTRAINTS

-Incorporate AI in some way according to users needs.
-Ensure coherence across physical and digital interactions.

the PROBLEM

Budding musicians can't unleash their full creative spirit because technical and financial barriers are holding them back from greatness and fun.

DESIGN INTENT

Excite users regardless of musical skill level, while maintaining users control over creative desicions.

my role

I collaborated with 3 Industrial Designers as the sole Interface + Brand Designer. As a team, we conducted research such as user interviews together, and had check-ins frequently during the design phase.